Month: April 2021

Introduction

In this project we’ve designed some digital content for a what could of been a potential client. We picked this specific client from a selection of flyers we were given.
We choose this wood turning guy with years of expierence behind and thought it could be a fun challenge to update and improve his current content.

My Part

During this project I’ve gotten a lot better with things like HTML, CSS, JavaScript, After Effects, video recording & editing. Below you can see some of the content & graphical work I’ve done.

Reflection

From this project I’ve got a better insight in ways to go about designing content for different clients. I’m also really glad that i got to work a bit more with JavaScript & Css which I’m still planning on improving further in school & spare time.

I feel like I have a much better understanding of general After Effects navigation after this project, though i really wanna get my After Effects skills improved for the future being. Having access to the media lab could also have helped with my video and been nice in this situation but sadly wasn’t.

I think the general project was really hard to complete properly since we had problems with cooperation with our client and felt the general assignment was a bit vague and hard to put into context.

If we could go back in time and do things differently then choosing Jørn Anderson(The wood turner we made a video with) as our client would of made a lot of things easier since he was very interested in cooperation unlike our client.

Introduction

During our Project 5 we had an introduction in After Effects. During this introduction we got an exercise on making use of our newly advanced skills in After Effects. Only rule was to make it relevant to our project at hand of digital content for “Den Fynske Trædrejer”.

Project Development

For the developing my idea I wrote and drew up some ideas, here was there one idea prominent in between them all which is what i went with. I’ve always been fascinated with the use of motion tracking so I thought i would give it a shot and play around with it.

Before going out and shooting my video idea I drew up a storyboard for the video’s progression.

When i had my idea under planned out properly I went out to record my A-roll, here i found the perfect fallen tree log I wanted in woods. I went on to record this tree log as slowly and steadily as i could with my OnePlus 8 Pro phone in 4k resolution.

After having my footage recorded I headed home and started working on some graphical elements I wanted in the video. I wasn’t really sure on what i wanted in the video besides some graphical elements that follow the scene so i ended up making it like a kind of relevant as a advertisement.

I designed and created all of my elements using Photoshop and exporting them as pngs for the After Effects project. Here i mostly used googled images and what our client had on his existing webpage.

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– Keyframes
– Motion tracking (track motion) (took long time due 4k res)

As for the After Effects project I imported my footage and started tracking the whole scene using track motion. When this long process was done i added my pngs to some of the surfaces that were created from the motion tracking.

Final Product

This is what I ended up.

Reflection

The generel project was super fun to play around with but there are a lot of things i would of done differently if i were to recreate this idea. Things such rendering in 4k was a bit overkill for what the project entailed, this was just a hurdle in a time consuming way. 1080p would of done just fine for this project. The footage was also a bit shaky so the footage would really have benefitted from having gimbal during recording.